High Level Objectives Designing a Website

There are two major objectives of designing a website for your business, named as: High Level Objectives and User Interaction Objectives or Low Level Objectives. Without considering these objectives, the designing of your website is useless for you as well as for your business. Today we are going to discuss the high level objectives of designing a website for your business. Keep regular visits to our blog to read our next post on low level objectives.

Selling Product

Selling a product is the first and foremost high level objective of a website. Your website should sale something to the online visitors even the ads from third party are also useful to generate income. Your website must be designed to sell products is the first high level objective.

Your content is your ad

You must know that your content communicate with the users on your behalf. Your content must be qualitative and should be more than an ad for your business. You must not have the need for ads in the presence of your web content. It should work like an ad or more than ad for your business.

Convince People for Sign up

You website you convince the users to sign up with your news letters or to get membership. You must keep in the mind that you need to convince user not to force them to sign up for membership as it will impact negatively the overall worth of your website.

Increase Awareness

Your website must increase awareness about your business and your products. Your website should be navigate in the way, it force a user to click on the next link. It must be attractive and interesting and should be easy to use.  Please click here for more information.

Desktop development services in India and Pakistan

There are many types of desktop application. Some of them are thin client, thick client, smart client and client server environment applications. Such and many other types are made to run on desktop computers as well as on your laptops. No matter how many types of mobile phones come into market, there are certain applications that work best of desktop level. Their demand will never end. Throughout the world, there are developers available for desktop application development but, India and Pakistan have their own market to offer low cost yet high quality desktop development solutions.

Desktop applications can be of many kinds. Some are connected to internet for optimum work while some carry out tasks right on desktop. There are many desktop applications availableon internet to buy and start working. But, some organizations may have different requirements. They need custom based applications so, they can hire professionals from countries lie Pakistan and India. They are providing good solutions to every kind of need. Their rates are so low that people don’t like to spend their hard earned money in hiringa professional and train him to develop a certain application.

India and Pakistan have growing IT industries. They are earning huge revenue every year. The trend of working from home is increasing in these countries. The number of freelancers is very high in these countries. People do such jobs as their full as well as part time job. This IT industry has mademany individuals an entrepreneur in very short time.

There are lots of firms working for organizations from all over the world. Although there are several technologies to carry out desktop development task but some of the very famous are as follows:

.Net development

VB

PHP

SharePoint Development

COM (Component Object Model)

C/C++/C#

SQL/Oracle (Database)

GDI or DirectX (Graphics)

These are a few technologies to mention. The choices are far more than just these. This depends on the developer as well as the type of your application. A good desktop application will always be easy to use. It must contain many supporting features to carry out actual purpose of application development. In other words, an application must be rich in content. This calls for new generation Rich Desktop Applications (RADs).

When you hire professionals from these two countries, you must keep in mind some of the points to find out best possible firm. If you find a good firm, your half work is done. Intelligent people will have years of experience in desktop development industry. They will understand your work easily. With all their expertise, they will be able to develop your application with quite ease. Also, it is duty of good firm to give good piece of advice. Such firms will give you good advice if they think you are not suggesting a good point. That point can be about development tool, language or any feature. Those professionals know what kind of application will fulfill your requirements.

Working with a good firm will result in a very good quality application that will actually reduce your workload. After all, you are hiring a professional because you want to automate some of your processes of business on regular bases. This all is possible with working highly experienced professionals from India and Pakistan. Both countries have much potential. Pakistan’s IT industry is however, a little in its infancy. But, both of them have good brains to hand over your work with ease of mind. Please Click Here for More Information.

Success factors for Web Development

Web development is just like a science in these days. You have to monitor every aspect of the market as well as your users to stay in the market. Every user has its own mentality and taste when he visits you at your business website. You have to consider each and every point that can impact your sales as well as your website traffic. There are some of the important points that you need to keep in the mind while you develop a website for your newly established or existing business.

Design of your Website

The look and design of your website is matter than anything else. If your website design is not mobile friendly or other portable devices, it  will become worthless in the future. According to a research more than 54% people are using a Smartphone in USA these days. Their number will increase in the near future by 80%. This will impact a lot on your sales in the near future because most of the people use smart phones to search café, pizza shops, coffee shops, restaurants etc. this has given rise for local SEO. So your design must be responsive.

Content

Content is the king and will remain king, is the rule for online business development. Your content communicate with your clients on the behalf of you and represent your company. Therefore, it need to be qualitative, informative and engaging for your clients. You will lose many potential customers with poor quality content on your site.

Usability

Designing complicated sites for your user is the biggest sin that can severely harm your website traffic. The complicated navigation can be a big cause of a massive bounce rate for your website.

Analytics

Use tracking tools for your website to monitor the movement of your client on your website to improve overall performance of your business. You need to collect the data from each and every page to design a responsive strategy for your business. Create conversion funnels along with traffic funnels to convert the visitors into leads and leads into potential customers. Hire a company that provides web development services on these grounds.  

Importance of the Website for your Business

Once I had a meeting with a business owner wanted to have a website for their business. When I asked the purpose and motive and scope this website, he surprised me with the answer he gave me. He said that he needs a website because the business like we should have a website and there is no motive, no purpose or anything else. They just want a website for their business. It is useless to have a website for “just” purpose.

The website is the major source of return on investment for your business; therefore it needs to have a clear cut motive and purpose. Being a web development services provider, we consider a website a key to success for your business.  There are following some of the important advantages of a website for your business that enhance the performance of your business and are so helpful in the promotion of your business.

Credible and Trustworthy

If a business does not plan to promote their business via internet, even then they need a website. Most of the businesses that are willing to do business with you or interested in any of your product will must see your online presence. They become suspicious when they don’t find you on net that place a big question mark on your credibility.

Hiring Good Staff

Most of the job seekers search on the web for a good job and obviously there are many intelligent ones looking for jobs. A good web site represents your business before your visitors and attracts them towards your business. Moreover, people prepare their self for interview by visiting your website.

Business Promotion

If you are planning to promote your business online, you need to have a website. Without a good website, you can never achieve this goal. You need to have proper planning for the promotion of your business. You must also know the difference between promotion of your business and website. Just having irrelevant traffic is not enough for the promotion of your business. You need to design strategies to convert this traffic into leads and leads to potential customers.

24/7 Support

You cannot claim that you provide twenty four hour support to your customers, if you don’t have a website. Providing online support is also not expensive. It is cost effective and impact positively on the overall performance of the business.

Things to Avoid in Web Development

There are so many things that adversely impact the overall performance of the website that need be avoided during the web development process. If you are an offshore company providing web development and services to your clients, you must follow the strict rules while handling any web development project. A large number of companies are offering web development services. You must avoid these mistakes, if you are one of them.

Use of Flash

These days flash is commonly seen on websites necessarily or unnecessarily to add color and attractions to the web sites, but excessive use of flash can detract you whole campaign. There are two major reasons behind this: every person using the internet does not have flash player to support flash documents on the website. Secondly, flash files require a specific bandwidth that everyone does not have. Therefore, you need to minimize the overall use of flash, so that your website would work effectively.  

Use of Graphics

Speed of the website matter a lot in this competitive environment, otherwise you can miss a large number of potential customers every day. The report shows that a user stays on a website hardly 92 seconds averagely. If you use too much unnecessary and useless graphics, it can slow down the speed of your website that cause a high level of bounce rate.

Search Engine Optimized

If you neglect search engine optimization in your web development, it will be a poor development strategy for you as well as for your clients. Web sites optimized with proper keyword and Metas, have a better and positive impact on ranking in the search engine result page. Being a web developer, you need to keep this important aspect of development in your mind so that you may get better and desired results.

Navigation

If your website is poorly navigated and user feels difficulties in finding the things according to his interest, that means he is visiting your first time and last time. Secondly, a search engine does not rank, such websites as they are not user friendly and does not provide better user experience.

Welcome Note

If you provide a welcome note on the home page of your website, it is considered as a better strategy to satisfy the user as he understand the whole website in a single glance and understands whether he is at the right place or not.